OUR SERVICES

Redmandarin sponsorship services help businesses to take the right decisions in three ways:

  • ensuring strategic alignment with business objectives
  • data analysis and modelling to assist investment decisions in rights and activation
  • planning, including digital, to optimise effectiveness

We also offer a range of often unique specialist sponsorship services for sponsors.

Our approach to effectiveness endears us to pro-active marketing procurement teams. Our experience with Leadership and Development and OD enables us to deliver solidly against employee engagement and performance improvement. We have extensive experience of Olympic and Paralympic Partnership and a unique understanding of how to address the holistic needs of Partners. And our heritage with sustainability and the world of the NGO allows us to create triple bottom line impact for sponsors and rights-holders. Our partnership with Livewire enables us to apply our expertise in analysis, strategy and planning globally to the world of gaming.

Sponsorship often represents a large investment. Not just the rights fee and activation budget, but management time, organisational resource and opportunity cost.

So it’s important that the big sponsorship decisions are the right ones.

Our sponsorship services have you covered.

STRATEGY

65%

ANALYTICS

82%

PLANNING

72%

Our main sponsorship services at a glance

ANALYTICS

Our modelling and analytics lead to clear yes/no decision points around investment.

STRATEGY

We help clients to ask the difficult questions – and
then answer them

PLANNING

Our planning ensures the best creative execution to deliver commercial ambition

EVALUATION

Helping clients to fully
understand the impact of sponsorship activity

PROCUREMENT
SUPPORT

Supporting sponsorship and procurement teams to increase efficiency

OLYMPIC PARTNERSHIP SUPPORT

Comprehensive and unique, from ITT negotiation to legacy management

SPONSORSHIP, ESG AND IMPACT

Delivering impact criteria and building brand with key
audiences.

EMPLOYEE
ENGAGEMENT

Systemic interventions to motivate employees and align culture and behaviours.

In China, we support Chinese businesses to use sponsorship to expand internationally in partnership with Pico

Check out our blog on a range of subjects.

Here are three recent posts on strategy, impact and evaluation.

Business
admin

Sponsorship, impact and ESG

Sponsorship, impact and ESG used to be very remote companions – but now there’s a large role for sponsorship in both communicating and delivering impact.

Read More »